Middle East’s economy thrives on tourism
Bahrain Tribune – 22/04/2008
(MENAFN – Bahrain Tribune) With billions of dollars investments in the pipeline, the tourism and leisure sector has emerged as one of the strongest pillars of regional economies, a senior official at Sabre, Middle East, said yesterday. Ramzi Al Qassab, regional director, Sabre Network said the firm, with operations in 11 countries in the Middle East, views the region as a window of opportunity.
He said Sabre would make major announcements at Bahrain International Travel Expo and the Arabian Travel Market, in Dubai, both taking place next month.
“Sabre Travel Network, Middle East (STN-ME), has been at the forefront of the Middle East’s travel-industry phenomenal growth since its establishment in three years ago and has picked ATM to further solidify its standing in the region.
“The Middle East is the most rapidly growing region for air traffic globally, due mostly to the large-scale investments local airlines and airports are funnelling into the industry.
This can be seen in the exceptional growth that Middle East-based airlines enjoyed in terms of passenger demand last year, reaching, an 18.1 per cent jump over previous years. “This past year has seen a significant trend towards cementing our leadership position in each of 11 markets in which we operate in the Middle East. With numerous office openings, an increase in staff levels, enhanced training and a landslide of new agreements from all over the regional travel industry, we are well placed to meet the growth that our market continues to experience,” said Daniel Naoumovitch, chief executive officer of STN-ME.
This year has proven to be full of promise already, kicking off with a significant signing with Saudi Arabian Airlines last January, securing four major contracts for upgrading Saudia’s passenger experience. Another big win followed last February with Etihad Airways crystal-cargo, selecting Sabre to provide its proprietary CargoMax revenue manager to help increase the airline’s cargo revenue and profitability.
A three-year contract renewal was also signed with World Travel Services, an industry-leading travel agency based in Bahrain. Closing off the first quarter was the renewal of Sabre’s distribution agreement with Oman Air which will enhance cost effectiveness, provide superior inventory management and augment current product offerings.